Hospitality

How to explore and understand “hospitality systems” in resonance with, beyond, behind and in between existing systems?

Narratives.
Narratives as tools. Narratives as vehicles.
Narratives allow to connect, to relate, to reflect, to envision, to express, to impress.

The Narrative in Hospitality – NiH – series focus on decoding, on crafting, on co-designing narratives in their multiple dimensions and manifestations. The NiH series is working on how to get equipped for observations, for opportunities, for operations, via deconstructing current praxis. The NiH series is working on abductive reasoning and argumentative approaches in resonance to deductive and analytical paradigms. The NiH series is modular and building on co-design sessions which are experiential, situated, performative. Hospitality dimensions we work on are aspects of knowledge which are (partly) in the implicit.

Emotions, functions, strategies are affecting decision-making. Narratives allow to connect these while building capacities for sense-making. Hospitality offers a terrain where the human and the humane are at the crossroads, beyond classical business modes of operations. The very essence of Hospitality is evolving because of contextual and structural factors. The NiH series help participants architect their innovation toolbox, both conceptual, strategic and tactical.

Note that stories are everywhere: any one is busy consuming stories; some are replicating; very few are crafting. Because it is a difficult task. Crafting requires experimentation and expertise and experience; crafting demands time. From anecdotes to arguments to narrative arcs, there is a continuum to decipher in the current context and constraints.

What are the subtexts? What are the infranarratives?

HiN is focusing on those questions and many more, at the crossroads of places, patterns and possibles. From immersion to interaction to infrastructure, the name of the game remains “Hospitality”, but the rules and the rituals, the grammar and the vocabulary are getting morphed.

In these so-called “AI Times”, it is the optimal moment to explore alternatives and intentions in diverse ways, for these to draft and draw some “Futures of Hospitality”.